South East Radio at 40% has the highest percentage daily listenership in Leinster and those tuned into South East Radio stay listening for longer than any other radio station, a fact from the recent independent statistics published by IPSOS / MRBI.
It’s the favourite radio station for 60% of the population of Co. Wexford with 68,000 adults turning their dials to 95.6-96.4FM every week. 61,000 listeners tune in everyday; 45,000 in Co. Wexford and another 16,000 adults in bordering counties.
45,000 or 60% of the 75,000 housekeepers in Co. Wexford tune into South East Radio every week. Housekeepers are a primary target group for Co. Wexford Businesses as they manage household budgets and make valuable purchasing decisions every day. They form the heartland of listeners to South East Radio. No other radio station comes close to reaching this audience in Co. Wexford. With statistics like these, it’s no surprise that South East Radio is the No.1 station in Co. Wexford!
South East Radio continues its year of celebrations with 2 PPI awards and 25 years of broadcasting into the homes of Co Wexford. If people in Co Wexford are talking about it, so is South East Radio. South East Radio offers the best of local, national and international news and sports. JNLR says that no one comes close in delivering the local formula better than South East Radio as borne out by the coverage of the highs and lows of the All Ireland Championships engaging listeners in the build up to games followed by live coverage. This ensured the dial was firmly turned to South East Radio.
*JNLR IPSOS/ MRBI May 2013- June 2014 (Joint National Listenership Research- Ipsos/ MRBI)